ESPA Advisory

Insights

What is Business Diplomacy?

Alioune Aboutalib LO

What is Business Diplomacy?

Globalization and the internationalization of firms have necessitated the management of "business" in the diplomacy of ambitious countries. Economic diplomacy, in general, has become a strategic tool ...

Feb 20, 2026

Sahel: security incidents increasingly target businesses and strategic infrastructure

Sahel: security incidents increasingly target businesses and strategic infrastructure

Since August 2025, several attacks have shown the rise of terrorist groups in the Sahel, targeting strategic infrastructure but especially businesses. Context From August and September: blockade, atta...

Feb 6, 2026

The necessity of a corporate soft power strategy in West Africa

The necessity of a corporate soft power strategy in West Africa

Challenge Soft power is the ability of an entity (originally a state) to be attractive, credible, and legitimate; to be a reference model, to influence the preferences of others so that their decision...

Feb 3, 2026

A New Geopolitics of Investment in Senegal

A New Geopolitics of Investment in Senegal

In addition to the traditional political stability of Senegal, which has become more pronounced in a context of significant security disruptions in West Africa, there are now ambitions but also, and a...

Géopolitique Investissement Stratégie Nationale de Développement 2025-2029 Sénégal Vision Sénégal 2050

Jan 29, 2026

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